Impact Stories

OUR MANDATE

New Firm Launch

Our Scope

  • Brand Literature and Collateral Designing
  • Social Media Management
  • Media Outreach
  • Holistic Launch Strategy

About the Client

The firm is a new-age tech law firm founded by a former Big Law partner with tech and tax background and over 17 years of industry experience. It is a new and growing boutique firm, with its main office is in Mumbai.

Firm specialization: Taxation, Corporate, Start-up Advisory, Succession, Planning

Industry Focus: Emerging technologies

The Challenges

  • Developing, planning and executing a launch strategy for the new law firm founded by a former Big Law partner.

The Outcomes

  • Firm Launch: We worked closely with the Founder to plan and execute the launch of their law firm with end-to-end advisory and assistance in this regard. The launch post gathered over 90k impressions on LinkedIn and was also covered holistically by BW Legal World and Bar and Bench.
  • Strategy: Highlighting the firm’s expertise in tax and new age tech along with the partner’s experience in allied legal issues, the firm’s launch was a resounding success.
  • Positioning: The firm carried the industry reputation of its Founder and was positioned as a new-age tech firm specialising in taxation, corporate, start-up advisory and succession planning

Get Started

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